Engagement model
Rhea typically starts with an Affiliate Revenue Economics Review.
The review assesses revenue integrity, partner value, dependency risk, incentive quality, and decision accountability.
It helps leadership decide what to scale, fix, renegotiate, or stop before adding more budget or expanding the partner base.
Typical engagements focus on:
diagnosing where partner revenue may be overstated or economically weak
evaluating payout structures and incentive alignment
pressure-testing channel overlap and attribution logic
clarifying where leadership needs more control
The output:
an executive-ready diagnostic summary
the top governance risks identified
a clear view of where the issue sits: revenue integrity, value capture, ecosystem control, or decision accountability
recommended next decisions before scaling, renegotiating, or restructuring
Engagements are scoped based on:
complexity
financial exposure
governance maturity
decision impact
Independent and network-agnostic.
Recommendations are based on the brand’s KPIs, business objectives, partner economics, and use-case requirements — not vendor commissions or referral fees.